all articles
2010
March
Loyal readers of House of Naked,
Sorry for the lack of posts lately. We’ve been quite busy, and we’re feeling as overwhelmed as poor Diane Keaton in the 80’s. And we don’t even have her dress sense to make up for it.
We’ll be back soon, we promise!
Until then, you can follow us on twitter – we’re [...]
February
More to be filed under “Unconventional Places to Advertise”
Similar to my recent post regarding Unilever’s non-traditional choice of advertising its Axe Deodorant brand in the guitar cases of subway musicians, fast food chicken chain leader KCF is paying two Indiana cities for the rights to display their current promotion for “Fiery Chicken Wings” right on [...]
January
Truly, every square inch of everything everywhere is for sale, or at least for rent. Corporate identities, logos, tag lines and names are plastered on almost everything possible, from professional sports arenas, to taxis cabs, to cafeteria food trays and beyond. So why not guitar cases of NYC subway musicians????
Luke Ryan has been [...]
2009
December
Yesterday was one of those Sundays that we all need from time to time. First, the frigid rain provided an excuse to stay indoors. Second, I made a killer steak and egg sandwich using the previous night’s leftovers. And third, I sat down to watch “The U”, part of ESPN’s surprisingly good [...]
Loyal readers,
We’re planning to make some hires soon, so we want to meet the best, the brightest, and the most ambitious creative thinkers out there with no less than 5 years of experience under their belt. In addition to selecting great music to play on our stereo, other job responsibilities will include:
- Leading strategy and [...]
November
An evolution: from brand book to brand website
October
September
Did Budweiser make a mistake by launching Bud Light? An exercise in the obvious.
CBS* hates women (aka Everything Communicates, again)
August
Clients and agencies should pursue multi-year sponsorships
Does the world need digital strategists?
see the full picture: fear in its many forms is actually fantastic