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Does New Media Hurt or Help TV?

written by pak on 11-19-2008. no reactions yet.
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"Several members of TV-heavy traditional media companies, including CBS Corp. and NBC Universal, said full-length Web videos on sites like Hulu and the broadcast networks' own sites were starting to see some real traction with millions of users. They said that it was helping, not hurting, TV use. Yet a forthcoming IBM study, which was presented in part on the first day of the Future of Television conference in lower Manhattan, showed that TV use is declining among a small but growing part of viewers who are watching TV shows on computers and mobile devices."

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