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Ad men to target social networking trendsetters - tech - 18 June 2008 - New Scientist Tech

written by amber on 06-23-2008. no reactions yet.
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and….? "If advertisers have access to the network of people’s data they can exploit this effect, in what Hartline calls an "influence-and-exploit" strategy. A company would first give away free or heavily discounted products to a select few individuals

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