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Tough Guys for Tough Times - New York Times

written by pak on 01-16-2008. no reactions yet.
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Resurgence of hyper-masculinity (Hulk Hogan, Rambo, Chuck Norris, et al): Tracy Lovatt, the head of strategy for BBDO New York, said that the myriad troubles facing the country have created an appetite for the heroes who seemed omnipotent during the ’80

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