Leak Date
Radiohead on releasing their album early and letting consumers pay whatever they wanted: "The way we termed it was "our leak date." Every record for ...
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Radiohead on releasing their album early and letting consumers pay whatever they wanted: “The way we termed it was “our leak date.” Every record for the last four — including my solo record — has been leaked. So the idea was like, we’ll leak it, then.”
Never thought about it like that. Read the whole interview between David Byrne and Thom Yorke from Wired.