Comments on: dispatch from blogland http://www.houseofnaked.com/2007/09/25/dispatch-from-the-land-of-blogs/ Naked NYC's Website Sun, 07 Mar 2010 17:35:45 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Le blog de Né Kid, agence de stratégies de communication intégrées » « Blogginfluent » http://www.houseofnaked.com/2007/09/25/dispatch-from-the-land-of-blogs/comment-page-1/#comment-3916 Le blog de Né Kid, agence de stratégies de communication intégrées » « Blogginfluent » Thu, 07 Jan 2010 17:18:26 +0000 http://www.houseofnaked.com/2007/09/25/dispatch-from-the-land-of-blogs/#comment-3916 [...] est assez simple (mais discutable) et je vous laisse la découvrir… L’important pour Naked NYC est de compter 4 stratèges parmi les 27 dont le premier, à savoir : Noah Brier … je vous [...] [...] est assez simple (mais discutable) et je vous laisse la découvrir… L’important pour Naked NYC est de compter 4 stratèges parmi les 27 dont le premier, à savoir : Noah Brier … je vous [...]

]]> By: Clay Parker Jones http://www.houseofnaked.com/2007/09/25/dispatch-from-the-land-of-blogs/comment-page-1/#comment-336 Clay Parker Jones Wed, 26 Sep 2007 16:47:23 +0000 http://www.houseofnaked.com/2007/09/25/dispatch-from-the-land-of-blogs/#comment-336 Pak, I'm with you on that. Makes sense to me. And I am a huge fan of the 100% subjective listing philosophy. Congrats to all you Naked folks for being so interesting! Pak, I’m with you on that. Makes sense to me. And I am a huge fan of the 100% subjective listing philosophy.

Congrats to all you Naked folks for being so interesting!

]]> By: pak http://www.houseofnaked.com/2007/09/25/dispatch-from-the-land-of-blogs/comment-page-1/#comment-334 pak Wed, 26 Sep 2007 14:10:53 +0000 http://www.houseofnaked.com/2007/09/25/dispatch-from-the-land-of-blogs/#comment-334 Hi Daniel! Thanks for your comment... For what it's worth, here are some thoughts on the methodology: I like the four criteria you use (Google PageRank, Bloglines subscriptions, Technorati authority, and del.icio.us bookmarks). They make sense to me, and I agree with your rationale for using them. I also like that you've attempted to make the methodology simple and transparent, which is a step forward from others that are more convoluted and more subjective (like <a href="http://www.toddand.com/power150/" rel="nofollow">the Power 150</a>). But just adding the four raw numbers together doesn't make sense to me. The methodology essentially says that an increase of one in a Google PageRank is of equal value to one additional Bloglines subscription or another del.icio.us bookmark. And that doesn't feel right to me. Here's my suggestion: Find the blog that has earned the highest value in each of the four areas. Assign that blog a score of, say, 100 for that area. Then use a proportional scale to score all the other blogs. For example, Noah Brier has earned 188 Bloglines subscriptions. He gets a score of 100. Jack Cheng has the next highest number of Bloglines subscriptions with 50. If I did the math correctly, he gets a score of 27. (188/100 = 50/x...) Or, Jack has the most del.icio.us bookmarks with 140, so he gets a score of 100. What If They Did has the next most with 90, so they get a score of 64. With this tweak to the methodology, each of the four scoring areas are valued equally and proportionally. And it's still simple, transparent, and not subjective. That's my two cents. What do you think? Hi Daniel! Thanks for your comment… For what it’s worth, here are some thoughts on the methodology:

I like the four criteria you use (Google PageRank, Bloglines subscriptions, Technorati authority, and del.icio.us bookmarks). They make sense to me, and I agree with your rationale for using them.

I also like that you’ve attempted to make the methodology simple and transparent, which is a step forward from others that are more convoluted and more subjective (like the Power 150).

But just adding the four raw numbers together doesn’t make sense to me. The methodology essentially says that an increase of one in a Google PageRank is of equal value to one additional Bloglines subscription or another del.icio.us bookmark. And that doesn’t feel right to me.

Here’s my suggestion: Find the blog that has earned the highest value in each of the four areas. Assign that blog a score of, say, 100 for that area. Then use a proportional scale to score all the other blogs.

For example, Noah Brier has earned 188 Bloglines subscriptions. He gets a score of 100. Jack Cheng has the next highest number of Bloglines subscriptions with 50. If I did the math correctly, he gets a score of 27. (188/100 = 50/x…)

Or, Jack has the most del.icio.us bookmarks with 140, so he gets a score of 100. What If They Did has the next most with 90, so they get a score of 64.

With this tweak to the methodology, each of the four scoring areas are valued equally and proportionally. And it’s still simple, transparent, and not subjective.

That’s my two cents. What do you think?

]]> By: Daniel Mejia http://www.houseofnaked.com/2007/09/25/dispatch-from-the-land-of-blogs/comment-page-1/#comment-332 Daniel Mejia Tue, 25 Sep 2007 22:48:31 +0000 http://www.houseofnaked.com/2007/09/25/dispatch-from-the-land-of-blogs/#comment-332 My most sincere congratulations to the Naked NY office. While doing the ranking, I was surprised that 4 of the blogs belong to people working in your office, I think that shows that Naked is one of the most interesting places to work in advertising in these days (In Colombia, where I´m from we still use advertising as a generic to the whole spectrum of the marketing communications, so technically, for me at least, you count as advertising) I`ll be glad to answer your questions about the methodology and if you have any suggestions in how to improve it, they will be more than welcome. My most sincere congratulations to the Naked NY office. While doing the ranking, I was surprised that 4 of the blogs belong to people working in your office, I think that shows that Naked is one of the most interesting places to work in advertising in these days (In Colombia, where I´m from we still use advertising as a generic to the whole spectrum of the marketing communications, so technically, for me at least, you count as advertising)

I`ll be glad to answer your questions about the methodology and if you have any suggestions in how to improve it, they will be more than welcome.

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